2025 Agenda

Wednesday • November 5
11:00 am – 6:00 pm   Registration/Check-in Open – Ballroom Foyer
6:00 pm – 9:00 pm     Meet & Greet Reception – Marina Terrace

Thursday • November 6
7:00 am – 2:00 pm    Registration/Check-in Open – Ballroom Foyer
7:00 am – 8:00 am      Breakfast – Grand Ballroom 10-13
9:00 am – 10:00 am    Spouse/Guest Breakfast
8:00 am – 9:30 am      General Session – Grand Ballroom 5-9
                                           Honoring Our Veterans
                                           Opening Remarks, UTA Year in Review
                                           Break                            
10:30 am – 11:30 am  Keynote Speaker, Rick Rigsby
11:30 am – 12:00 pm  UTA Awards
12:00 pm – 1:00 pm    Lunch
1:00 pm – 4:00 pm     Spouse/Guest Activity
1:15 pm –  3:15 pm     Roundtables
2:00 pm – 2:15 pm      Break
3:30 pm – 6:30 pm      Vendor Expo – Pacific Ballroom

Friday • November 7
7:00 am – 8:00 am      Breakfast – Grand Ballroom 10-13
8:00 am – 9:00 am      Market Update from Steve Tam, ACT Research
9:00 am – 9:30 am      Q&A Session / New UTA Board
9:30 am – 10:30 am    Guest Speaker Craig Fuller
10:30 am                         Closing Remarks

Friday Tour/Activity Options (See Activity Page)
5:00 pm – 7:00 pm      Farewell Reception – TBD

Saturday • November 9
7:30 am – 9:30 am Breakfast and departures

Convention Details

Don’t wait…the early bird discount ends Monday, August 25, 2025.
Full price registration runs August 26 to October 29, 2025.
Online Registration ends Wednesday, October 29, 2025.
On-site Registration incurs a 15% up-charge.
Registration MUST be paid with credit card at the time of registration. There is no ‘bill-me’ option.

UTA Member       Early bird   $625        after 8/25   $775
Non-Member      Early bird   $825        after 8/25   $925
Member Spouse/Guest         $450
Non-Member Spouse/Guest  $650

Members have access to the attendees list — coming later.

Please note that Spouse/Guest registration is not for co-workers, but for people NOT in the used truck industry.

FRIDAY ACTIVITY/TOUR INCLUDED
Registration includes a complimentary ticket to a local attraction for all paid attendees. See the choices on the Activities page!

CANCELATION POLICY
No penalty fee if canceled by October 6, 2025.
$100 penalty if canceled October 7 to October 14, 2025.
No refunds will be given after October 15, 2025.

NAME BADGES
Name badges are provided at check-in for attendees and spouses/guests and should be worn during all UTA meals, sessions, and functions.

SPOUSE/PLUS ONE
All spouses/plus ones must be registered and are encouraged to attend all business sessions, meals, and social activities. Please note: Spouse/Plus One registration is NOT for industry guests/co-workers.

MEALS INCLUDED
Wednesday Meet & Greet: heavy appetizers, 2 drink tickets
Thursday: breakfast, beverages, lunch, beverages at breaks
Thursday Vendor Expo: beverages and cocktails, heavy appetizers
Friday: breakfast, beverages
Friday Farewell Reception: beverages and cocktails, heavy appetizers

ATTIRE
Business casual is preferred for our business sessions. 

Marriott Marquis
San Diego Marina

This waterfront hotel in San Diego overlooks a private marina on West Harbor Drive near the San Diego Convention Center, the Gaslamp Quarter, and Petco Park. Every hotel room and suite has impressive views of the city or the San Diego waterfront. Enjoy relaxed reading chairs, flat-screen TVs, desks, and WiFi. Many rooms have private balconies. Indulge in the exclusive setting of the M Club, offering continental breakfast and evening hors d' oeuvres. Pamper yourself at our hotel's day spa, work out in our 24-hour gym, or take a dip in our outdoor pools. Indulge in creative American, Mexican, and Asian-fusion fare at our award-winning restaurants. Event planners love our picture-perfect indoor and outdoor venues, combining nearly 271,000 square feet of function space with bespoke event services.

Special Thanks To
Our Diamond Sponsors

Click on the logos to read more about these generous sponsors!

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